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My Take on Sponsored Stories: Feat. P. Diddy

I’ve given a lot of thought to Sponsored Stories on Facebook.

(…more thought than the average person should give)

I’ve come to this conclusion. Sponsored Stories will be very beneficial for marketers to invest in, but from a consumer’s point of view they make me feel used.

i.e.

I made this status the other day during the snowstorm:

It captured my frustration with the never-ending snow, and my frustration with this song that I find to be extremely irritating:

When I make a status, it’s intended to go out at that exact moment in time.

( cue the Whitney Houston ) 

If the status I made later appeared as a sponsored story ( let’s just say somehow it went out to my friends as a story for Diddy’s Ciroc Vodka  ) then I’d feel used.

Now, will this exact scenario happen?

No. 

The Sponsored Stories feature works like this, but hopefully you get the point of my Diddy analogy.

(and hopefully you don’t like that particular Diddy song.)

note: David Berkowitz’s Mashable article does a better job than I can of describing how Sponsored Stories may feel invasive to users. You can check it out here.  

What are your thoughts on the Sponsored Stories feature?

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Tags: mashable 2010
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Quick Thoughts on Kimmel’s National Un-friend Day Announcement

I like how Mashable’s article highlighted that in the YouTube clip above,

Kimmel may have a point, but this rather funny joke of a holiday seems to be more a late night comedy sketch than an event manufactured out of real concern for the status of friendship.”

I liked the Shatner part of the sketch, but the rest didn’t really make me laugh because it wasn’t anything original.

I just think that defriending people on November 17th is kindof a cruel concept. I just hide the people who constantly clog up my newsfeed with meal updates (and yes, I’ve “not-now’ed” a few random requests lately). 

I just don’t think Kimmel’s sketch is enough to make me want to cut back my “friend fat”.

I still like his show though, (but just not on Facebook). 

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8 minutes and 18 seconds of worthwhile footage.

mashable:

Social media pro Sarah Evans interviewed Vadim at Blog World in Las Vegas last weekend about what’s on the horizon for social media and video.

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I love Lauren’s articles on Mashable.

Last Thursday, I made my co-worker (who’s about to have baby #3) read her toddlers and their online presence article. It made us both laugh- but we’re still not convinced twitpic-ing the birth is the best idea. 

Lauren’s latest article (linked to this post) about social media becoming more popular than e-mail on mobile devices was a great addition to my (second) cup of coffee this morning.

The stat she mentioned about how mobile users spend 3.1 hours per week on social networks vs. 2.2 hours on e-mail, didn’t necessarily shock me.

I was glad however, to see it published.

So I could re-publish it :-)  

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Mash is down. But I love how they’re taking to their Tumblr to let us all know they’re going to be just fine :-)

mashablehq:

We’re having some site issues at Mashable.com. “It comes and goes.” We are working to get them fixed ASAP! Thank you for your patience.

In the mean time, listen to this jam from Culture Club - “Karma Chameleon.”

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I’m sure this will eventually become huge- but for now, I’m sticking with g-chat.

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LOVE this.

1. Social Media is Not Going Away
In the early 1990s, the Internet was the topic of a similar debate in schools. Karl Meinhardt was working as a school computer services manager at the time. “There was this thing called the Internet starting to show up that was getting a lot of hype, and the school administration was adamantly against allowing access,” he says. “The big fear was pornography and predators, some of the same stuff that’s there today. And yet…can you imagine a school not connected to the Internet now?
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“…this is bad news for companies that are building their versions of Twitter analytics tools – some that come to mind are KloutOmniture and Twitalyzer. It is possible to compete with Twitter at their own turf – just check out third-party apps such as TweetDeck — but these companies will now have to try twice as hard to reach customers.”

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The fact that I’m setting up my Grandfather’s Facebook account is living proof.

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Foursquare Taking Over Times Square (via Mashable) this advertisement is to announce American Eagle’s specials (15% off) running now through the 31st of August.
Foursquare taking over Times Square definitely brings us one step closer to no longer having to answer the question “wait, what’s Foursquare?”
However, some of the the comments (shown below) from today’s the Asbury Park Press article: “Location-based mobile services help consumers and businesses keep track of each other” prove there’s still a long way to go before this trend becomes widely accepted and understood. 
Thundercrack wrote: Why in God’s name would people want everyone to know where they are all the time? What ever happened to personal privacy? The only people who know my cell number are my wife and siblings. Everyone else can call my home phone and leave a message. I don’t want anyone to know where I am.

Foursquare Taking Over Times Square (via Mashable) this advertisement is to announce American Eagle’s specials (15% off) running now through the 31st of August.

Foursquare taking over Times Square definitely brings us one step closer to no longer having to answer the question “wait, what’s Foursquare?”

However, some of the the comments (shown below) from today’s the Asbury Park Press article: “Location-based mobile services help consumers and businesses keep track of each other” prove there’s still a long way to go before this trend becomes widely accepted and understood. 

Thundercrack wrote: Why in God’s name would people want everyone to know where they are all the time? What ever happened to personal privacy? The only people who know my cell number are my wife and siblings. Everyone else can call my home phone and leave a message. I don’t want anyone to know where I am.